Live online masterclass · Starts Saturday 28 November 2026
Learn the AI content skills employers are hiring for.
Create better content. Produce faster. Stay on-brand. In two live sessions, you’ll build a real project with AI and get it reviewed by our tutor.
Betternship recruits for companies like
Built by recruiters. We place African talent with global employers. This is the AI content skill they ask us for.
AI Unlimited included. 1 month free on the Betternship CV tool, worth ₦6,999.
100% hands-on. You build a real project and get it reviewed live by the tutor.
Portfolio project. Leave with work you can show employers, not just notes.
Not notes. Proof.
You’ll leave with work, not a worksheet.
Don’t just use AI. Make it good.
Content &
brand kit.
- Brand guideVoice · colours · rules
- Marketing copyCaptions · site text
- Graphics + websiteOn-brand · one-page
Why it works
Most courses teach you a tool. We teach you a skill employers want.
Knowing how to open ChatGPT or Canva isn’t the skill. Using them to produce consistent, on-brand work is. That’s what employers are hiring for, and it’s exactly what you’ll practise.
A tool tutorial
Shows you features and buttons. You walk away knowing what a tool can do, but not how to turn it into work that looks professional and on-brand.
The Betternship masterclass
Teaches a repeatable workflow and the judgement to use it. You walk away with a finished, on-brand project that proves to an employer you can do the job.
Includes 1 month of AI Unlimited (₦6,999)
What you’ll learn
Six skills. One workflow. One finished project.
- 6 modules
- 2 sessions
- Live + hands-on
One workflow, from a brand guide to a finished set of on-brand materials. You’ll use free tools: ChatGPT, Canva, an AI website builder and an image generator.
Day 1 is live and hands-on; Day 2 is your live project review and Q&A.
01Set up a brand foundation
Define a brand's audience, voice, colours and fonts, so everything AI creates has clear rules to follow.
Day 1 · You make: a one-page brand guide02Give AI clear brand instructions
Turn your brand guide into reusable prompts that keep AI on-brand for every task.
Day 1 · You make: your own set of brand prompts03Write and refine marketing copy
Create captions, website text and campaign messages with AI, then edit them so they sound human and on-brand.
Day 1 · You make: brand-aligned copy04Create graphics that match the brand
Explore creative ideas, generate visuals and refine them to fit the brand's look.
Day 1 · You make: a set of branded graphics05Adapt content across formats
Use the same workflow for social posts, flyers and a simple one-page website, all consistent.
Day 1 · You make: a simple one-page website06Review, improve and present your work
Spot weak or generic output, fix it, and explain your process clearly to an employer or client.
Day 2 · You make: a portfolio-ready projectWho it’s for
Built for people who need to create content that looks professional.
Graduates and NYSC members
Show employers a real skill and real work, not just a certificate.
Job seekers and career switchers
Stand out for marketing, content and social roles where AI skills are now expected.
Marketing and social media staff
Create more content, faster, without it looking rushed or off-brand.
Small business owners
Make your posts, flyers and website look professional without an agency.
You don’t need to be a designer or an AI expert. You need a laptop, internet access and the willingness to do the assignment.
Your tutor
Martini Mabifa
CEO & Chief Innovation Officer, Eulav Inc.
Martini Mabifa is the CEO and Chief Innovation Officer of Eulav Inc., an AI-powered platform built to grow revenue for e-commerce brands. Over a decade that began in web design and development, he earned Top Rated Plus status on Upwork with a 100% Job Success Score. Today he blends deep hands-on expertise with cutting-edge AI to scale direct-to-consumer (DTC) brands worldwide across platforms like Shopify and WooCommerce, the exact skills you'll build in this class.
Learn the workflow. Apply it. Get your work reviewed.
- 1
Learn the workflow
Day 1, live on Sat 28 Nov. Set up a brand, prompt AI properly, and create copy, graphics and a one-page website, then start your own project.
- 2
Build your project
Over the two days between sessions, apply the workflow to a real or practice business and create a set of on-brand materials.
- 3
Present and get reviewed
Day 2, Tue 1 Dec. Show your work, get live feedback from the tutor and learn exactly what to improve.
Free, until 28 November
Get 19 free AI prompts to create better content.
Follow the same four steps we teach: set the brand, create, refine and put it to work, plus a bonus section to help job seekers stand out. Yours free, whether or not you join the masterclass.
Questions about the AI Content & Creative Masterclass
What is the AI Content & Creative Masterclass?
A live online class that teaches a repeatable way to use AI to create marketing copy, graphics and a simple website that all stay on-brand. You apply it to a real project between the two sessions and get live feedback on Day 2.
Do I need design, writing or AI experience?
No. We start from the basics and build step by step. If you can use WhatsApp and a browser, you can do this.
Which tools will we use? Do I need to pay for them?
ChatGPT, Canva, an AI website builder and an image generator. The free versions are enough for everything we do in class.
What will I build?
A set of materials for one brand: a brand guide, marketing copy, graphics, reusable prompts and a simple one-page website, a portfolio-ready project.
When are the sessions?
Two live sessions on Zoom: Day 1 on Saturday 28 November 2026, 10am–2pm WAT, and Day 2 on Tuesday 1 December 2026. You build your project in the two days between.
Will this masterclass get me a job?
It can't guarantee you a job, and no honest course can. It gives you a skill employers value and a project you can show them. Standout projects may also be considered by the Betternship recruitment team for relevant roles.
What's the AI Unlimited bonus?
Every registrant gets 1 month of AI Unlimited on the Betternship CV tool, worth ₦6,999, a tailored CV for every role you apply to.
Can I get a refund?
Seats are non-refundable.
₦20,000
Sat 28 Nov · live online